I’ve always loved fashion. I’ve always loved to shop.

Previously worked under the following assumptions about clothing:

  • You can always use a cute shirt. 
  • If it fits well, buy it in every color. 
  • You just CANNOT repeat outfits within a week.

What happened to change these assumptions?

Well, I have started to learn more and more about fast fashion and it‘s impact on our environment, which is huge. In the beginning, shopping new clothes felt like a quilty pleasure to me: I knew that I shouldn’t buy all those unneccesary stuff, but I just couldn’t help it. However, slowly, I started to find shopping less and less enjoyable, in fact, I found it quite exhausting. It was almost like my subconscious mind influenced my personal experience of shopping.

I also realized that we tend to wear only a small selection of our wardrobe over and over again. Instead of buying new stuffs regulary, now I only have 1-2 basics of everything (summer shoes, winter shoes, jeans, shorts, black top, white top, etc.) and I just put new combos together from time to time. I focus more on spending some time with my clothes — a few hours reorganizing or trying old things on. This process is a great mindful practice to use before you go shopping. You’ll also learn what you already have and don’t need, what you have and don’t wear, and you’ll make more mindful decisions at the shops.  

When I do decide to add more clothing to my closet, I do it with the intention of investing in good quality pieces, sustainable (UNDERSEA BIKINI!) or second hand pieces.


My work requires me to travel a LOT, and since I’m always packed with a few kilos of swimwear, accessories or God knows what else, using a car for me is essential. This is why I’m using an electric car to reduce green gas emission and air pollution as it has zero exhaust emissions. It’s interior and bodywork are party made out of green materials such as recycled bottles, plastic bags and old car parts which is also very cool.


I’m trying to ditch single use plastics from my life as much as I can. It is one of the most difficult things for me though.

I NEVER buy plastic water bottles or any other plastic bottles. I drink tap water and usually add some lemon to it, which I love so much. If you aren’t able to drink the tap water in a particular location, consider getting a filtering water bottle! Did you know that around 24% of the bottled water we buy is actually also filtered tap water?

I also have a stainless steel bottle with a bamboo tap that I carry everywhere I go to.

I NEVER use straw and never ask for it while visiting a restaurant or a bar. I have my own bamboo straws at home, but actually I never really use them.

As a woman, I know I go through tons of plastic razors every year.

I’ve swapped out that harmful plastic razor for an environmentally-friendly stainless-steel razor. And no joke, this thing is absolutely amazing, you have to check it out! 

No plastic bags for me! I use my textile bags for shopping. There are always some in my car so I don’t forget. We collect our waste selectively, never throw away the trash bag of the plastic and paper, only the trash from it so we can use that again.

I have to admit, I’m not the best when it comes to sustainable beauty products. I pretty much exclusively wear mascara, a little bit of boring brown in my eyelid crease and maybe a red lipstick if I’m pushing the boat out. I don’t know anything about contouring, baking, doing my eyebrows effectively, or any of the jazz. I am so lazy when it comes to doing my face and will usually do the bare minimum. I’ve bought the products I have about 5 years ago or more and didn’t have to replace them since then.  However, I’m not hopeless: I use 100% natural tanning oils and shampoos!



I minimize my meat consumption: I don’t eat red meat and seafood at all, I eat only other types of meat once/week.

I only eat eggs from my grandma’s garden.

I try to buy seasonal and local fruits/veggies, but of course sometimes I make exceptions.

I never throw away food. I mostly just put those foods in the freezer which we couldn’t eat.

I never buy fruits/veggies wrapped in plastic.

Sustainability, I have come to realise, is a journey not a destination. Once on it, we are constantly uncovering more layers and interconnections between everything we do and the rest of the world. Sharing our journey and experiences, learning from and supporting each other, is a key foundation of our humanity! 🙂